About Rufaro
Passionate about creating environments for people to define and achieve success, Rufaro’s worked in the nonprofit and social enterprise sector in Zimbabwe, Canada and South Africa. Rufaro’s dedication to youth development in Africa is driven by her belief that socio-economic transformation and leadership of the continent is in young people. This passion led to her joining enke in 2012 as a communications intern, then managing and leading enke Programs (2012-2015). In 2015, Rufaro was appointed as enke’s second CEO following Pip Wheaton (co-founder and CEO from 2010-2015). After 8 years of leadership and tripling the organisation’s size and impact, in 2024, Rufaro passed the baton on to Xolile Charmaine Zondi. She continues being involved supporting enke as an Advisor and Board Member.
Beyond enke, Rufaro is a board member of Ikamva Youth (a leading South African education and tutoring organisation) and Steering Committee member of the Youth Development Collaboration Lab South Africa (YD Co-Lab).
Rufaro’s impactful work in social impact and leadership has earned her numerous awards and accolades. These honors highlight her dedication to empowering communities and fostering sustainable development.
- Awards
- 2024: Forty Under 40 Africa – Honorary Award for Leadership Development
- 2023: Responsible Social Enterprise Award by E-Squared Investments
- 2022: Yale University Maurice R. Greenberg World Fellow
- 2018: 100 Most Influential Young South Africans – Social Enterprise and Philanthropy categories
- 2018: Obama Foundation Leaders: Africa
- 2017: Top 25 Distinguished African Women in Leadership Honoree
- 2016: One Young World Ambassador – All Bar None Scholarship
- Publications
- Chapter 2: Youth and development: The significance of ‘youth moments’, in “Youth in South Africa: Agency, (in)visibility and national development”
- Poem: ‘Imposter’ in “A Better World: Hope from Africa – A Collection of Poems from Young Leaders in Africa”
Rufaro holds a Masters in Public & Development Management from the Wits School of Governance (2017); a Social Entrepreneurship Certificate from the Gordon Institute of Business Science (2013); and a B.A. Hons. Degree in International Development Studies and Communications Studies and Certificate in Non-Profit Management from York University (2010).
A self-confessed nerd, Rufaro loves random trivia and crushes at 30 Seconds. In her spare time you may find her either binge-watching political, legal, SciFi or sitcom shows, or hanging out with friends/family having a good laugh. Learn more about Rufaro at www.rufaromudimu.com